Market Basket deli packaging tweet gets NH governor’s attention, prompts swift change

LONDONDERRY, N.H. (WHDH) — A loyal Market Basket customer’s tweet about stick-on deli labels placed over the opening of bagged meats and cheese caught the eye of New Hampshire Gov. Chris Sununu, prompting a swift change.

Londonderry Town Manager Kevin Smith recently took to Twitter to ask the supermarket not put the price tag stickers over the zipper of their deli bags. He said it’s impossible to open it without destroying the bag and shared a photo to prove his point.

“Dear Market Basket, I love you. But PLEASE stop putting the price tag over the zipper part of the deli meat bag,” he said in a tweet. “It’s nearly impossible to open it without destroying the zip lock and bag, defeating the purpose of such. Sincerely, a loyal customer.”

Sununu responded to Smith’s tweet, saying he has to re-bag cheese every time because of the problem.

“Thank you Kevin for finally saying something. I have to re-bag the cheese every time in a ziplock, which defeats the cost advantage of buying at MB in the first place.
Love the store and the people, but just want fresh cheese,” he said.

After learning of the social media complaints, Market Basket said that it would speak to its deli departments about it.

Both Smith and Sununu tweeted on Tuesday that the stickers were moved to the bag itself.

Sununu said he was celebrating the good news with grilled cheese for dinner.

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